|Alvin whores himself out for crack|
No respectable reporter takes a press release and posts it as is. They make phone calls to the company, check with experts and write the story. You know...Journalism 101. But that's where Darling Nikki breaks the mold as she posts them all the time. That's what $14 million gets you, an editor who can hit CTRL + A, CTRL + C and CTRL + V.
For the rest of 2011 (or until I stop writing this blog, whichever comes first), I will keep track of how many press releases Nikki posts in the aptly named Nikki Finke Press Release Counter. This feature can be found in the right-hand column. We're only three business days into 2011 and the count is already at six. This may not seem like a lot if you're not hip to journalism, but I'm guessing it's six more than the NY Times has run since it began printing 160 years ago.
Let the counting begin...